Month: February 2013

Creativity and Business – Are You Creative?

question markMany people think creativity and business don’t go together. The thought is that business is a practical, down to earth pursuit and creativity is flighty and prone to chaos, which is the antithesis of what we want our businesses to be.

To be an entrepreneur demands creativity, however. The problem comes from how creativity has been defined for us.

Creativity in Business – The Importance of Daydreaming

Smiling Businessman in Flower PatchEvery entrepreneur knows that creativity is a vital part of starting a business and keeping it going. However, many of us find ourselves waylaid by the day-to-day details of running the business and creativity often takes a back seat to that.

Once that happens, we start to feel our business is a burden and we lose sight of why we were so excited to start the business in the first place.